Tequila "Barrabás" is inspired by the mythical character of the Judeo-Christiana festival that takes place during Holy Week in the Sierra Huichola in the north of Jalisco in the Huejuquillael alto.

On Viernes santo, entering the Jews and place on the barrabás, who is painted all body, with different shapes and colors, just short of wearing and huaraches of stick.

To undertake all these activities, the characters ingest a very strong drink prepared with Tepe and peyote.